UX Consulting · B2B SaaS & Fintech
You don't need a redesign. You need a diagnosis.
Most designers open Figma before understanding the problem. I audit your product first. You get a real diagnosis — no pitch attached. If my thinking resonates, we go further.
May 2026 — 2 spots remaining this month.
The cost of bad UX
You're already paying for broken UX. Every day.
Every user who churns, every support ticket from a confused customer, every activation that doesn’t happen — that’s your current UX bill. The question isn’t whether you can afford to fix it.
01
Users drop off before activation
They sign up, explore for 3 minutes, and disappear. Not because your product isn’t good — because the first session fails to show them why it is.
02
Features ship but conversion doesn't move
Your team is building constantly. But the metrics are stuck. That’s usually a signal you’re fixing symptoms, not the actual friction point.
03
No one can agree on what to fix next
Engineering wants data. Product has opinions. Design has mockups. What’s missing is a shared diagnosis — someone who observed real users and can say: here’s what’s actually broken.
how i work
Audit first. Fix what's actually broken.
Every engagement starts with the audit — because I’d rather show you the quality of my thinking than describe it.
step 1
Free UX Audit
You fill out a short form. I review your product — no call needed yet. Within 5 business days you get a written report + Loom walkthrough showing exactly where users are losing trust, and why.
FREE · 5 business days
step 2
Diagnosis Call (optional)
If the audit resonates, we schedule a 20-minute call to align on priorities and scope. No sales pitch — just a conversation about what we found and what makes sense to fix first.
20 min · no commitment
step 3
UX Sprint
We define the scope, agree on deliverables, and I start. Most projects are 10 days. You get research, wireframes, prototypes, and handoff-ready Figma files your engineers can build from immediately.
from $2,400 · 10 days
step 4
Ongoing support (optional)
Many clients keep me on a monthly retainer after the first engagement. It’s the most cost-effective way to maintain UX momentum without hiring full-time.
$2,400/mo retainer available
real result
MVP designed in 10 days. 12+ defined lab flows. Prototype validated in design review.
A Global scientific services company needed to design a new digital platform for managing laboratory processes. The goal was to validate the product before developing it.
b2b saas
healthcare industry
product designer role
Jan 2026
NDA contract
Free audit — no commitment
Start here. For free.
The UX audit is how we begin every engagement. It’s also completely free — because I’d rather show you the quality of my thinking than describe it.
- Walkthrough of your core user flows (I'll record my session)
- Identification of your 3–5 highest-impact UX problems
- Priority ranking: what to fix first and why
- A written audit report + Loom video walkthrough
- Honest recommendation: whether to move to the 10-day sprint
services & pricing
Every engagement starts with a free audit.
No retainers-first. No long commitments before you’ve seen how I think. Start with the audit — go further if it makes sense.
Lead offer · Always free
Free UX Audit
$0
A real diagnosis of your product — no pitch attached. I find where users are losing trust and what it’s costing you.
- Written audit report (PDF)
- Loom walkthrough (20–30 min)
- Prioritized quick-win checklist
- Delivered in 5 business days
Core offer – Most popular
UX Sprint
Fix the #1 conversion-killing flow in your product. Research → wireframes → prototype → handoff in 10 business days.
- User research + session analysis
- High-fidelity wireframes in Figma
- Interactive prototype
- Dev-ready handoff (specs + edge cases)
- 1 QA review post-deploy
- 10 business days · 2 revisions
upsell
Full Product UX
$4,800 / -$6,000
End-to-end product design for a complete feature or product. Includes a design system foundation.
- Full UX audit of all screens
- Information architecture
- Wireframes + UI + prototype
- Design system base (Figma)
- Exec-ready presentation
- 25–30 days · 3 revisions
social proof
22 recommendations from people who know the work.
From founders, product managers, and engineers who have worked with Jorge directly.
about
I've been doing this for 6 years. I still watch users struggle with products on purpose.
I’m Jorge Rivera, a UX consultant based in Medellín, Colombia. I work with B2B SaaS and Fintech teams who build products that handle real money, real workflows, and real consequences.
Most tools generate interfaces. I watch people use them. For 6+ years I’ve sat with users, found where they hesitate, and translated that complexity into flows anyone can complete. Before I redesign anything, I observe. That’s why the audit comes first — always.
6+ years · NPS 56→66% · 22 recommendations · 100% sprint rate · Previously at:
b2b saas
fintech
design systems
ux research
ai-assisted workflows
figma
faq
Common questions
Why is the audit free?
Trust is earned through evidence, not promises. The audit is your zero-risk way to see how I think. You’ll get a real diagnosis — no sales pitch attached. If my thinking resonates, we go further. If it doesn’t, you still walk away with actionable insight.
How many clients do you work with at once?
I work with 3–5 companies at a time. This is intentional — it means you get real attention, not a production line. When my calendar fills, I close the audit form until the next opening.
Do you work with early-stage startups?
My best-fit clients are B2B SaaS and Fintech companies that have product-market fit and are scaling. Series A–B is the sweet spot. If you’re pre-product or pre-revenue, a UX sprint might not be the right investment yet.
What if we don’t move forward after the audit?
You keep the audit. It’s yours — a real analysis you can act on with any designer or your own team. There’s no obligation, no follow-up pressure, and no catch.
How does the retainer work?
The retainer is 20 hours/month of dedicated UX work — sprints, new features, research, QA reviews, whatever is highest priority that month. Minimum 3-month commitment, 30 days notice to cancel. Most clients start with a Sprint and convert to retainer after seeing the work.
Where are you based? Do you work in our timezone?
I’m based in Medellín, Colombia (EST –1). I work with teams in the US, Europe, and Canada. Async-first, with overlap calls scheduled in the morning US time.
Ready to find out what's costing you users?
Fill out the form. I’ll review your product and get back to you within 48 hours to schedule the audit session. No pitch call. No sales deck. Just an honest look at your UX.
what happens next
- I review your submission within 48h
- We schedule a 20-min context call (optional)
- I audit your product and record the session
- You receive the full report + Loom walkthrough
- You decide if you want to move to the 10-day sprint